Michael O’Rourke has an uncanny sense of predicting the next big movement in Beauty and Fashion.

He did it before with a RED can and his latest adventure is to bring what’s NOW in fashion to the beauty industry.

“It’s been five years of straight hair…it’s time to bring back BIG, BOLD, ROCKING HAIR” says Michael.

Rock Your Hair will own PINK and CRYSTALS and all the female power and 80’s fashion that goes with it.

If you love fashion you know every season designers choose one primary and several secondary colors and trends. Unlike most primary colors that fade from one season to the next PINK seems to continue to evolve and re-invent itself.